Free SEO tools, AI tools and templates

Enter your website address and the free SEO audit checks it against 49 rules. Below you will find the other free SEO tools and AI tools and 16 templates to download. No sign-up.

Example:

No sign-up. Up to 5 audits per day from one IP address. An audit usually takes 20 to 90 seconds. Data: our AISEOCompanyAudit crawler and Google PageSpeed Insights.

What the audit checks, how we calculate the score and what it does not check are described on the page of the free SEO audit.

Short answer

Here you will find the free tools and templates from AI SEO COMPANY: an SEO audit with a 1-100 score, an AI visibility checker, an SEO loss calculator, an AI website redesign mockup and an llms.txt generator with an AI bot access test. They work without registration and show results right away, and we email the full reports and PDF templates.

Online tools

The tools complement free Google SEO tools, namely Search Console and Analytics. The audit collects the errors on your pages in one scored report, the checker shows whether ChatGPT and other models name your business, the calculator estimates the profit you lose without a top 3 position, and the generator tests whether language model bots can reach your website. For each tool we say what you see right away and what only after you enter your email.

Website and SEO

Example free SEO audit result for example.com: a score of 71 out of 100, with technical 84, content 62, performance 68 and AI readiness 70
Example result (demo data)

Checks up to 25 pages against 49 rules: technical SEO, content, mobile speed and AI readiness. A 1-100 score and a list of errors with fix instructions. Up to 5 audits per day from one IP address.

Right away, no email: a 1-100 score, a score for each of the 4 categories, 4 mobile PageSpeed Insights scores and the 3 most important issues with fix instructions.

After you enter your email: every issue with the affected page URLs and a report you can hand to a developer.

Example SEO loss calculator result: PLN 8,987 to PLN 17,408 of profit lost per month, split into Google rankings, AI recommendations and lost customers
Calculation for a sample renovation company

Uses your data, Google CTR studies and studies of clicks from AI answers to estimate how much monthly profit goes to competitors when you are not in Google’s top 3 or in AI answers. Instant result in your browser.

Right away, no email: the whole result, live: the loss in Google and in AI answers, customers per month, plus the SEO cost (a package from our price list or your own amount) and the payback month.

After you enter your email: a summary with the assumptions and sources in your inbox (you see the result without it).

Redesign mockup of the ai-seo-company.pl homepage: a four-item menu, the heading “Pozycjonowanie, które buduje sprzedaż” (Positioning that builds sales) and a “Wyceń projekt” (Get a quote) button
Mockup for our own website, 12 November 2026 (in Polish)

Free website redesign mockup: enter your website address and in 1-3 minutes AI designs a new homepage for desktop and mobile from its content. First screen right away, no account. Up to 2 mockups per day from one IP address.

Right away, no email: a screenshot of your current homepage next to the first screen of the new one: the header with the menu and the hero section.

After you enter your email: the whole mockup (4 to 6 sections and a footer) for desktop and mobile, plus a link valid for 60 days.

Example domain authority checker result: a fictional domain with a score of 23 out of 100 and a comparison with 3 competitors
Example result (demo data)

A 0-100 domain authority score from the public Common Crawl link graph, your position in the graph and a comparison with up to three competitors. No sign-up, up to 20 checks per day from one IP address.

Right away, no email: your domain’s 0-100 score, its position in the link graph and a comparison with up to 3 competitors.

After you enter your email: a report with an action plan in your inbox.

AI visibility

Example AI visibility check result: the business appears in 3 of 13 AI answers, with a question grid for ChatGPT, Gemini, Perplexity and Claude
Example result (demo data)

We check whether ChatGPT, Gemini, Perplexity, Claude and Google AI Overviews name your business when asked 3 customer questions, and show which sites the models draw on. Up to 2 businesses per day from one IP address.

Right away, no email: a 0-100 score, a “named / not named” grid for every engine and question, 5 businesses the models name and the 5 most cited domains.

After you enter your email: the full model answers, every business named, the sources for each answer and a report in your inbox.

llms.txt generator result for www.ai-seo-company.pl: the sitemap summary, a check of the existing /llms.txt file and the start of the AI bot access test
Result for our own website, 12 November 2026

Creates the whole llms.txt file from your sitemap, with sections and a description for every link, and checks access for 8 AI bots, including GPTBot, OAI-SearchBot, PerplexityBot and ClaudeBot. No sign-up, no email. Up to 10 checks per day from one IP address.

Right away, no email: the whole llms.txt file to download, a check of your existing file and a test of 8 AI bots.

No email needed: you see the whole result right away.

Where to start: 4 steps

The tools tell you the most when you use them in order: first the state of your website, then your presence in AI answers, and finally the cost of the gaps.

  1. Check your website with the free SEO audit. Start with the technical errors: response codes, redirects, robots.txt and the sitemap. When they do not work, Google and AI bots cannot reach the rest of your content. Once you have fixed them, run the audit again and compare the score.
  2. Check your AI visibility. If the models do not name your business, look at the list of cited domains: these are the sites where a mention is worth having. The businesses in the result are your competitors in AI answers, even if you do not see them in Google.
  3. Estimate what the gaps cost. The calculator turns your numbers into the profit that goes to competitors, separately for Google and for AI answers, and shows the month in which the SEO cost pays for itself.
  4. Check AI bot access. The generator shows whether robots.txt or your server blocks the ChatGPT, Perplexity or Claude bots, and gives you a ready llms.txt file. It is a proposed format (llmstxt.org), not a search engine standard, so treat the file as an addition to open access, not a guarantee of visibility.

If you are planning a new website, the mockup shows in a few minutes what a homepage built from your content could look like. See a mockup of your new website.

Where the tools get their data and what their limits are

Each tool shows the result of a real check, with no made-up numbers. Here is exactly what it does and where its reach ends.

  • Free SEO audit: our AISEOCompanyAudit crawler reads up to 25 pages (including from 10 child sitemaps) and checks 49 rules in 4 categories: technical (21), content (12), performance (10) and AI readiness (6). The categories weigh 35, 30, 20 and 15% in the score. Speed is the median of 3 mobile Google PageSpeed Insights runs. It is a sample of your website, not a full crawl.
  • AI visibility check: we ask 3 questions (2 about your industry and city, 1 built from your website’s content) live: ChatGPT, Gemini, Perplexity, Claude and Google AI Overviews (Gemini with Google Search). Model answers change from day to day, so the result is a snapshot from the moment of the check.
  • SEO loss calculator: it works in your browser with your numbers and with studies of Google CTR and clicks from AI answers. Every study is listed under the calculator with its source and the date we read it, and the result is a range because the studies differ.
  • Website redesign mockup: the Claude model builds the homepage from the content it finds on your website and does not add reviews, numbers or awards that are not there. Photos, copy and SEO are finished during the build.
  • llms.txt generator: it fetches your sitemap (up to 20 child sitemaps), picks up to 50 URLs, a few from every section, and checks robots.txt and the server response code for 8 AI bots. It stores neither the address nor the result.
  • Domain authority: it calculates our 0-100 score from the public Common Crawl link graph (August-October 2026): the domain’s position in the web of links, its rank among .pl domains and the gap to competitors. It is not Ahrefs DR or Moz DA, and the data changes with each graph release, not from day to day.

Templates and checklists to download

PDF templates help you plan SEO and assess your agency’s work: from an SEO checklist, a content calendar and a strategy to a monthly report and the list of things to collect before you switch agencies. Each template has a page that explains what it contains and how to use it. You only give an email address, and the link to the file arrives within a minute.

Five sections of a monthly report with examples: results against the goal, causes, work done, the plan and risks. We send it by email.

50 checks across technical basics, on-page SEO, local SEO, AI readiness and measurement, each with a priority and a way to verify it.

From a keyword list to a page map: four seed sources, search intent, SERP-based clusters, ICE priorities and a cannibalization check.

A 12-month SEO strategy in one document: goals, keyword clusters, content plan, technical SEO, links, AI search visibility and budget.

A 10-part SEO content brief: goal, keyword and intent, top-5 analysis, outline, links, tone and a draft review checklist.

A URL inventory with Search Console and GA4 data, a 5-point quality score and one decision per page: keep, update, merge or remove.

Page priorities, an anchor text register, a hub-and-spoke map, a link plan and a quarterly orphan page audit in one fill-in template.

36 checks across trust, authors, content, reputation and structured data, plus a YMYL assessment, a reputation table and an action plan.

Seven ready-to-edit JSON-LD templates: Organization, LocalBusiness, WebSite, breadcrumbs, Article, author and Product, with a business data sheet and test log.

40 checks: preparation, setup and verification, profile details, reviews and posts, NAP consistency and tracking. With a business details sheet.

Tasks for before, during and after a site migration, a separate list for hosting changes and a 301 redirect map template. Ready to print and fill in.

A 12-section brief for your new website: goals, sitemap, content, features, SEO, budget and timeline. Fill it in before you request quotes.

A request for proposal for SEO agencies: goal, baseline, scope of work, contract terms, 12 questions and a proposal scoring sheet.

When the result shows a problem

Errors in the audit, a blocked bot or your business missing from model answers is where the work starts, not where it ends. We fix website errors in an SEO audit, and in our AI search optimization service we measure every week how often your business appears in ChatGPT, Perplexity, Gemini and Google AI Overviews, and we work on the sources the models draw on. Details and prices are on the page AI search optimization.

Net prices from our price list: an SEO audit from €350, an AI visibility audit €235 and SEO packages from €450 a month.

Guides: how to improve your result

Questions about the free tools

Yes. All tools are free and need no account. Daily limits per IP address protect against abuse and the cost of model queries: 5 SEO audits, 2 businesses in the AI visibility checker, 2 mockups, 20 domain authority checks and 10 checks in the llms.txt generator. The calculator works out the result in your browser. We email the PDF templates and do not add your address to a mailing list.

The SEO audit, the mockup and the llms.txt generator only need your website address. The AI visibility checker asks for your business name and industry, and you can add your city and website. The calculator works in your browser and sends nothing unless you ask for the summary by email. You give an email only if you want the full result, a report in your inbox or a PDF template. We delete stored results after 60 days, and the llms.txt generator stores nothing. Details are in the privacy policy.

No. The free audit automatically checks a sample of up to 25 pages against 49 rules, and the other tools check single elements: presence in AI answers, the llms.txt file, the look of your homepage. An SEO audit covers the whole website: indexing, content, links, speed and competitors, and its result is a prioritized list of changes.

The audit reads your website with our AISEOCompanyAudit crawler and takes the score from Google PageSpeed Insights. The checker asks ChatGPT, Gemini, Perplexity, Claude and Google live through their APIs. The calculator uses your numbers and studies that we list on its page with the source and the date we read them. The Claude model designs the mockup from your website’s content. The generator reads your sitemap and robots.txt. Domain authority is our 0-100 score calculated from the public Common Crawl link graph.

They do not check individual links pointing to your website (domain authority is a single number), keywords, Google rankings or Search Console data. The audit takes a sample of up to 25 pages and the checker asks 3 questions, so the result is a snapshot, not the full picture. The full picture comes from an SEO audit or an AI visibility audit.

With the free SEO audit: it shows whether your website has errors that get in the way of Google and AI bots. Then check your AI visibility, and use the calculator to estimate what these gaps may cost. The mockup helps when you are planning a new website.

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