AI visibility check: does ChatGPT recommend your business?
We check whether ChatGPT, Gemini, Perplexity, Claude and Google AI Overviews name your business when a customer asks three typical questions. Results within 2 minutes, no sign-up.
Short answer
You check AI visibility by asking the AI assistants the questions your customers ask and counting how many answers name your business. Our checker does it for free: 3 questions, 5 engines (ChatGPT, Gemini, Perplexity, Claude and Google AI Overviews), a 0-100 score within 2 minutes. One check is a sample, so compare the results of several checks.
Want to know how to change that? In the audit we check 30 questions in ChatGPT, Perplexity, Gemini and Google, and show you who the models recommend instead of you and which sites they rely on.
What you get for free
Right away, with no sign-up
- A score from 0 to 100, which is the share of answers that name your business.
- A “named / not named” grid for every engine and each of the 3 questions, plus the questions themselves (with the one built from your website and the ones you edited marked).
- The 5 businesses the models name most often and the 5 most cited sites, with the number of mentions.
- If your business name is made only of generic words, the result tells you right away how we count mentions.
After you enter your email
- The full answers (up to 1,500 characters each) with the excerpt that names your business.
- The sources of each answer.
- All businesses the models name (up to 10) and all sites they rely on (up to 12).
- The same result in your inbox.
What to do with it: the sites on the sources list are where a mention is worth having. The businesses on the list are your competitors in AI answers, even if you do not see them in Google.
How the AI visibility checker works
- Three questions the way a customer asks them. From your industry and city we draft two questions, e.g. “Which company in the ‘carpenter’ industry do you recommend in Warsaw? Name a few.” If you add a page in English (e.g. company.com/en) whose title and description name a specific service, we build the third question from them, e.g. “I'm looking for: fitted kitchens, Poznań. Which company should I choose and why?”. Without a website, the third question also comes from your industry and city. Before we ask, we show you the questions and you can change any of them, e.g. add a service or a district. Do not put your business name or website address in them, because the model would repeat it in the answer.
- Five AI engines. We ask each question to ChatGPT with web search set to Poland (and your city, if you give one), Gemini with Google Search, Perplexity and Claude with web search, and we check Google AI Overviews. Microsoft Copilot has no public API, so we do not query it and we say so in the result.
- We look for your business. In every answer we check whether your company name or website address appears, and we record the sources the model cites. The 0-100 score is the share of answers in which your business appears. From the answers we also collect the businesses the models name and the sites they cite.
How our checker is different
AI visibility tools measure three different things. Our checker asks questions live, the way a customer would, and shows the answer in which your business is or is not named.
| Criterion | Live questions with web search (our checker) | A database of prepared questions | Asking a model without web search |
|---|---|---|---|
| Where the answer comes from | ChatGPT, Gemini, Perplexity and Claude search the web at the time of the question; AI Overviews from current Google results | answers to questions the tool provider collected earlier | what the model learned before it was released |
| Questions | 3 questions: 2 from your industry and city, 1 from your website’s title and description; you can edit each one before the check | questions from the provider’s database | usually questions about the brand |
| A small local business | gets a result, because we ask about the industry, the city and your offer | if the business is not in the database, there may be no result at all | the model may not know the business, even though a search engine would find it |
| What you see | answers, the excerpt with the mention, businesses and sources | mention counts and topics | the model’s answer or rating |
Limits
- Three questions are a sample. If you do not add your website, all three come from your industry and city, and for a niche offer the score can then be lower than for questions about a specific service. Add your website and we build one question from its title and description. You can also change the questions before the check to the ones your customers ask.
- An engine marked “no web search” in the result answers from model knowledge. That row tells you whether the model knows your business, not whether it would find it online.
- We look for your business name as whole words. If the name is made only of generic words (e.g. “SEO Agency Warsaw”), we count a mention only when the answer gives your website address or writes the name as a proper name. Such a score may be too low, so review the answer excerpts in the full result.
- Answers change from day to day. In two runs for the same business we got 18 and 36 points, so compare the results of several checks.
- The checker is set up for the Polish market: ChatGPT and Claude search with the location set to Poland, and we read AI Overviews from Google results for Poland. For businesses that operate only abroad the result is less reliable.
How to read the result
0
The models do not connect your business with your industry and city. Common causes: a weak Google Business Profile, few reviews, no presence in directories and rankings, a website without a clear description of services and location.
1–49
Your business appears, but not in every question or every model. Look at the sources in the answers: those are the sites where a mention is worth having.
50–100
The models name your business. Check it regularly, because answers change from day to day.
What to do when ChatGPT does not recommend your business
- Complete your Google Business Profile and collect reviews after every job, because that is the foundation of local SEO. We describe the process step by step in the guide on how to get Google reviews.
- Get mentioned in the directories and rankings that the models cite in your industry. The 5 most cited sites are in the result right away; the sources of each answer are in the full result.
- Describe your services, city and service area on your site in simple sentences that can be quoted without context. Such descriptions help both in Google and in model answers: what works in both, we show in the SEO vs GEO comparison.
- Check that your robots.txt file does not block the OAI-SearchBot and PerplexityBot crawlers. Blocking them excludes your site from those tools’ citations. AI bot access to your site is also checked by our free llms.txt generator.
- Measure changes regularly. In AI search optimization we check 30 questions in ChatGPT, Perplexity, Gemini and Google every week, and you can see the result in the client portal.
Sources and method status
- Method as of 12 November 2026, described from the checker’s code: ChatGPT (gpt-4.1-mini), Gemini (gemini-2.5-flash) and Perplexity (sonar) through the DataForSEO API, Claude through the Anthropic API with its web search tool, and AI Overviews from Google results for Poland (DataForSEO). The ChatGPT and Gemini apps your customers use may run newer models.
- Control run on 11 November 2026: for the same business, Gemini with Google Search named it in 3 of 3 answers, while earlier that day, without web search, it named it in 0 of 3. That is why Gemini now asks with web search.
- Microsoft Copilot: no public API for querying its answers (as of 12 November 2026).
- Data retention: 60 days; data recipients are listed in the FAQ below.
Guides for this tool
- ChatGPT optimization: where ChatGPT finds the companies it recommends: 7 steps to get named
- SEO vs GEO: how they differ and where to start: a comparison across 8 criteria
- How to effectively get Google reviews? Guide: how to ask for reviews and reply to them
More free tools
- Free SEO audita 1-100 score and a list of errors for up to 25 pages
- SEO loss calculatorthe monthly profit you lose without a Google top 3 position and AI recommendations
- Website redesign mockupa new AI homepage design in 1-3 minutes, built from your content
- llms.txt generatoran llms.txt file from your sitemap and an access test for 8 AI bots
- Domain authority checkera 0-100 score from the Common Crawl link graph, compared with up to 3 competitors
- All free tools and templatesthe full list, with SEO templates to download
Questions about AI visibility
Yes. We pay for the model queries. You see the score, the answer grid, the 5 businesses the models name most often and the 5 most cited sites right away. The answer texts, the sources of each answer and the remaining businesses are shown once you enter your email address, to which we also send the report. Newsletter signup is separate and voluntary. You can check 2 businesses per day from one IP address.
We ask through the models’ APIs, with web search (ChatGPT set to Poland and to your city, if you give one). The ChatGPT app also takes into account conversation history, settings and the user’s location. Each check is a snapshot: 3 questions asked once, and answers change between runs and from day to day. Treat the result as a sample, not a fixed ranking.
In the free check: ChatGPT, Gemini, Perplexity and Claude with web search, and Google AI Overviews. Microsoft Copilot has no public API, so it cannot be checked automatically. In the paid AI visibility audit we ask 30 questions instead of 3.
Yes. Enter its name, industry, city and website. Two questions will be the same as for you and the third will come from its website, so you will see whether the models name your competitor more often than you. The limit is 2 businesses per day from one IP address.
Yes. After you enter your business details, we show the 3 suggested questions and you can change any of them before the check: add a service, a district or ask the way your customers do. A question must be 10 to 200 characters long and cannot contain your business name, its domain or a website address, because the model would repeat them in the answer and inflate the score. We remove instructions for the model (e.g. “ignore the instructions”). If a question does not meet these rules, we ask the suggested question and say so in the result. Edited questions are marked in the result, and the number of questions and the check limit stay the same.
The free check asks 3 questions and shows whether your business is named. In the AI visibility audit (€235 net) we ask 30 customer questions in ChatGPT, Perplexity, Gemini and Google AI Overviews, show who gets recommended instead of you and prepare a plan.
If your business name is made only of ordinary words (e.g. “SEO Agency Warsaw” or “AI SEO Company”), the models also use them in ordinary sentences about the industry. In that case we only count a mention when the answer gives your website address or writes the name as a proper name. Add your website for a more accurate result.
The result does not go into any public ranking or onto our website. We store it with the form data for 60 days so we can show the full result after you enter your email and send the report. When you enter your email, we receive a notification with a summary of the result so we can answer your questions.
We use it only to prepare and send the result and to answer your questions. We delete it after 60 days. Recipients are email and AI model providers: Resend, DataForSEO and Anthropic. We send the newsletter only if you tick a separate consent and confirm your signup with the link in the email.
Start with your Google Business Profile and reviews, then work on mentions in the sources the models cite in your industry, and on clear answers to customer questions on your site. Also check that robots.txt does not block the OAI-SearchBot and PerplexityBot crawlers.